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We are your one stop shop for all exclusive Rifleman/Ellay Khule music and LA Streetz/Cali Classics merchandise including Men's and Women's items, kids items, and more.

Rifleman aka Ellay Khule, a vet in this HipHop game, is still a factor after 20 straight years of hard work. Originating from the GoodLife, this Project Blowed emcee has released over 20 solo projects and made a multitude of guest appearances / group projects. Being a member of the group Hip Hop Klcan with sibling Dj Troo and cousin Pterradacto, they have rocked some of the biggest crowds and created some of the most eccentric and influential songs in LA underground history. Together, they have three group LP’s.

As the founding member the group, Goodlife Bullyz, with Mister CR, Kazue, Volume 10 and Konvick Rick (RIP), they have 3 groups LP’s as well.

Rifleman who now produces music also launched his own music and apparel company, Cali Classics, which is on the rise as a fashion and lifestyle brand. With the talent to mix and master his own tracks and produce and direct music videos, Ellay Khule is now working on a few short films and more. Having recently graduated from LA FILM SCHOOL and his real-life industry experience, be on the lookout … the sky is the limit.

Upcoming projects include: a webisode "Tell It Like It Is", a new single, a new Goodlife Bullyz project, Black Velvet release and collaboration with DJ Mark Luv.

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